Experience Equals Expertise
When Bright Ideas began 28 years ago, it was one woman with a big dream. Company founder Sharon Bonner was ready to make an entrepreneurial move toward self-employment. She knew her organizational expertise and passion for creative endeavours were ideal for the event...
2026 Pantone Colour of the Year: Cloud Dancer
Designing Events with Clarity, Calm, and Intention Like clockwork, every January, I sit down and discuss the Pantone Colour of the Year and how you can apply it to your event. But first, before we proceed, it is imperative to understand the rationale for it. Is it...
Corporate Event Trends 2025: Tech, Themes & Climate-Aware Venue Design
Last month, I watched around 300 executives arrive at a July product launch in Phoenix. We were bracing for brutal 95-degree heat, but nobody was loosening their ties, fanning themselves, or making those “why did we choose an outdoor...
How Branding Can Be Creatively Used in Luxury Events
Luxury events today go far beyond champagne and cocktail bars — they demand a story. A truly elevated experience weaves together a collection of curated elements: distinctive themes, a refined colour palette, and thoughtful design details that transport guests into...Connect with Us
